PureHigh International Negotiation for Exports, International Business or International Sourcing and Cross- Culture

Course Overview This “PUREHIGH International Negotiation for Exports, International Business, International Sourcing and Cross-culture” is a 2-Day Intensive Course designed...

PureHigh International Negotiation for Exports, International Business or International Sourcing and Cross- Culture
8.000.000₫

Course Overview

This “PUREHIGH International Negotiation for Exports, International Business, International Sourcing and Cross-culture” is a 2-Day Intensive Course designed for International and Cross-culture Managers who involves in Exports, International businesses, International Sourcing, International Projects  that integrates deep academic insights and frameworks from top global negotiation programs (Harvard, Stanford, INSEAD, Kellogg, Scotwork, etc.) and practical strategies, skills, and interactive cases and exercises by Dr. Nguyen Vu Thuan and research findings of Dr. Nguyen Vu Thuan to build a rigorous content for International Negotiations.

Target Participants

Export Managers, International business managers, Multinational Managers, ….

Duration

Option 1 – 2 days virtual

9.00 – 17:30

Option 2 – 1 day virtual and 1 day offline if participants reaching 20 up

1st day: 9.00 – 17:30 offline
2nd day: 9.00 – 17:30 virtual live online or vice versa

Investment Fee

8.000.000 VND / participant

Key Training Objectives & Deliverables

At the end of the training the participants will:

  • Understand international negotiation contexts, international businesses, international deals, international processes.
  • Apply a structured, globally recognised negotiation frameworks to prepare, conduct, and close negotiations with clarity and discipline.
  • Strengthen negotiation leverage through rigorous preparation, including objective setting, BATNA analysis, and assessment of international counterpart interests and constraints.
  • Differentiate positions from underlying interests to move beyond deadlocks and unlock mutually beneficial outcomes.
  • Create and capture value in negotiations, using trade-offs, packaging, and sequencing to improve deal quality.
  • Culture-aware tactics, simulated cross-border negotiations that eliminate miscommunication and protect deal value
  • Shift from Persuasion to Trading, Negotiation and Strategic Deals
  • Master Deal Economics
  • Master Cross – Cultural Negotiations

About Course

Course Overview

This “PUREHIGH International Negotiation for Exports, International Business, International Sourcing and Cross-culture” is a 2-Day Intensive Course designed for International and Cross-culture Managers who involves in Exports, International businesses, International Sourcing, International Projects  that integrates deep academic insights and frameworks from top global negotiation programs (Harvard, Stanford, INSEAD, Kellogg, Scotwork, etc.) and practical strategies, skills, and interactive cases and exercises by Dr. Nguyen Vu Thuan and research findings of Dr. Nguyen Vu Thuan to build a rigorous content for International Negotiations.

Target Participants

Export Managers, International business managers, Multinational Managers, ….

Duration

Option 1 – 2 days virtual

9.00 – 17:30

Option 2 – 1 day virtual and 1 day offline if participants reaching 20 up

1st day: 9.00 – 17:30 offline
2nd day: 9.00 – 17:30 virtual live online or vice versa

Investment Fee

8.000.000 VND / participant

Key Training Objectives & Deliverables

At the end of the training the participants will:

  • Understand international negotiation contexts, international businesses, international deals, international processes.
  • Apply a structured, globally recognised negotiation frameworks to prepare, conduct, and close negotiations with clarity and discipline.
  • Strengthen negotiation leverage through rigorous preparation, including objective setting, BATNA analysis, and assessment of international counterpart interests and constraints.
  • Differentiate positions from underlying interests to move beyond deadlocks and unlock mutually beneficial outcomes.
  • Create and capture value in negotiations, using trade-offs, packaging, and sequencing to improve deal quality.
  • Culture-aware tactics, simulated cross-border negotiations that eliminate miscommunication and protect deal value
  • Shift from Persuasion to Trading, Negotiation and Strategic Deals
  • Master Deal Economics
  • Master Cross – Cultural Negotiations
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Program

Dr. Nguyen Vu Thuan (DBA)

Founder – PureHigh Commercial Excellence Institute
Ex-Board Member – METRO Vietnam

Expert in:

- Modern Trade & Retail Commercial Strategy
- Negotiation & Joint Business Planning
- Category & Buying Excellence
- Store Operations & Omnichannel Leadership
- Digital & AI Transformation

Dr. Thuan is known for combining global best practices with Vietnam & ASEAN market realities, delivering executive-level clarity, rigor, and strategic depth.